• Candidate must have ecommerce experience with a strong background in web strategy where it pertains to supporting campaigns and promotions from a B2B perspective.
• The candidate must also be a strategic thinker and a fast learner who can quickly own, implement and drive user experience and revenue for owned projects.
• Develops and implements the strategic online marketing plan for the B2B organization.
• Stays abreast of changes in the online marketing environment to best serve the objectives of the organization and adjusts plans accordingly.
• May be responsible for overseeing B2B implementation and strategy in support of owned promotions and/or campaigns while driving increased revenue in those assigned areas.